Kevin Keqing Liu

Kevin Keqing Liu is a Partner at Apollon Financial Consulting ( in Shenzhen and Nanchang, China.

Kevin has spent most of his over 30-year commercial and investment banking and financial advisory career at Agricultural Bank of China (world’s 5th largest bank rated by London, UK, based The Banker magazine); China Merchants Bank (world’s 27th largest); and Shenzhen Commercial Bank (now Ping An Bank, world’s 60th largest).

He began his career in 1983 at Agricultural Bank of China Jiangxi Provincial Branch where he, as Project Manager, and his colleagues invested in eight major projects, 50% funded by the World Bank. From 1993, as Senior Manager at China Merchants Bank head office in Shenzhen (a special economic zone), he pioneered in Project Finance when he introduced this Western funding concept to the bank and led his team to manage investment portfolios exceeding US$1 billion; was member of the bank’s Mid-Term Development Strategies Working Group; and represented the bank at the World Bank and International Monetary Fund annual meetings in Washington, D.C. From 2002, he was Co-Head of International Department at Shenzhen Commercial Bank head office in Shenzhen, in charge of collaborating with more than 600 prime financial institutions worldwide. He has also been retained as Consultant by Hongkong-based CITIC Capital, an investment banking arm of CITIC Group, one of China’s largest finance holding corporations.

As Senior Economist appointed by China Merchants Bank, he has served as Adjunct Professor, and Adjunct Researcher of the Center for European Studies, at Zhejiang University, China’s top 3 university.

He has been published extensively in Chinese and English languages in Mainland China, Hongkong, Germany and Singapore. He earned Bachelor of Economics in Statistics from Jiangxi University of Finance and Economics in China in 1983.